If you’re into the visual arts, you’ve likely heard the term ‘principal photography’ and wondered what it actually meant. Counter to the name, it actually refers to cinematography, not photography!  What is Principal Photography?  Principal Photography refers to the second phase of filming a movie, television show, or other video endeavor. The first phase is …

What is Principal Photography? An Explanation of the Process and Significance Read More »

Preparation is always the key to success. Going into a photo shoot ready to tackle whatever is thrown at you will ensure that beautiful images are produced and that your client is happy with their investment! There are a few different ways that you can prepare for a photo shoot, such as making a shot …

Expert Guide: How to Prepare for Your Next Photoshoot Like a Pro Read More »

As artists, as much as art is created for ourselves, it is also created for others. We all seek the same validation, affection, and respect for our craft. When it isn’t seen, the three things we want can’t be given. As well as this, if we are photography businesses, visibility equals business.  7 Ideas For …

7 Proven Tips to Get Your Photography Noticed and Gain Exposure Read More »

If you’re going to do something- might as well do it right! If you want to turn photography into a career (or a successful hobby), it’s time to create a photography business. This is true for several reasons, the first being, the law. If you’re collecting money doing something, you have to turn it into …

Starting a Photography Business: How Much Money Do You Really Need? Read More »

The success of a business rides on the clients. The more clients you have, the most consistently you are hired, the more you stay afloat. As such, it is the photographer’s constant battle to find more clients and effectively service the ones they have.  Tips for Getting More Photography Clients  Here are our seven tips …

Maximizing Your Clientele: 7 Proven Tips to Get More Photography Clients Read More »

If you want to get into photography as a job, you’re going to need a portfolio. A photography portfolio is a showcase of images you have taken that represents your skill competency, your style, and the types of photographs you like to produce. Without a portfolio you will not be able to showcase yourself to …

Expert Guide: Make a Stunning Photography Portfolio That Grabs Attention Read More »

There are so many elements to good composition. From arranging the subject well to limiting distracting elements, composition really does impact how the viewer responds to your picture. But did you know that the horizon line also impacts composition? Here is our article on what the horizon line is in photography! What is a Horizon …

Mastering the Art of Horizon Line: Tips for Instantly Better Photography Read More »

Likely the most common question professional photographers get is “how did you get into photography?” Better yet, “how can I get into photography?”  Here is our guide on how to get into photography, mingled in with important information to get you started right away! Find a Passion For Photography Like anything in this world, you …

Beginner’s Guide: How to Get into Photography with Ease Read More »

A ring light is an LED light in the shape of, you guessed it, a ring! You place the lens through the hollow center of the light, shooting through the ring.  Ring lights expose every part of the subject while still separating them from the background. The subject’s eyes will have a ring catch light, …

Expert Guide: How to Set Up a Ring Light for Perfect Photography Read More »

As much as I wish that photographers only had to worry about the picture-taking process, the reality is they need to develop a strong business sense to be successful. One of the first ways to tackle this process is by selecting a name to have your work known for!  Here is our guide on how …

The Ultimate Guide to Choosing a Name for Your Photography Business Read More »

As has been mentioned in previous articles, all of photography revolves around light. Whether it be how light reaches the sensor, how light manipulates the scene, and how light hits our subject. What separates the new photographer from a great photographer is how well light is managed and utilized. One such way is implementing reflectors …

Reflectors 101: How to Use Them for Your Photography Read More »

If you’ve been dabbling in photography for any amount of time, some common terms may have crossed your path. From exposure to composition, a lot of terminology pertains to the visual representation of an image. Contrast is one such common word, used to describe how a photograph looks!  But what exactly is contrast? Few can …

Exploring Contrast in Photography: What It Means and How to Use It Read More »

Product photography is a profitable, fun, and in-demand photography niche. So how do you price your product photography services in order to make a great career out of it?  Here is our guide on how to price your product photography!  What is Product Photography?  You see product photography all the time- from billboards to the …

The Ultimate Guide to Pricing Your Product Photography Services Read More »

The photography landscape is ever changing- from new industry trends to the rise of brand new equipment. As technology advances, so does pricing opportunity. With the inclusion of a brand new high-flying photography medium known as Drone Photography, you may be wondering how to price this most recent endeavor.  Here is our guide on how …

How to Price Your Drone Photography Services Read More »

There are many different kinds of photography techniques. Some are pretty well known, such as panning to capture action or using a long exposure for night time. Others are a little bit more complicated, such as creating starbursts or lighting a model in a studio.  Well, one very fun but lesser known technique is utilizing …

Slow Sync Flash Demystified: How to Use It for Better Photos Read More »

One of the many beauties of photography is allowing the viewer to see ordinary life in an extraordinary way. One means of doing just this is utilizing a type of photography called Macro photography. Macro photography breathes new life into the smallest parts of our world, making them larger than life! Here is our ultimate …

Mastering Macro Photography: The Ultimate Guide Read More »

Light painting is a very unique photography niche in which a source of light is used like a paint brush to create a picture. Light painting describes a technique of moving a light source while taking a long exposure photograph.  Light painting takes various forms. Sometimes it is used to illuminate a subject or space …

Perfecting Light Painting: How to Create Stunning Images with Light Read More »

A Portrait from the French verb “portraire” to portray, is defined as a likeness of a person especially one showing the person’s face, however a portrait should do more than portray the physical likeness of a person. A good portrait should reveal the subject’s unique nature. The aim of a portrait is to evoke an …

Mastering Portrait Photography: A Complete Guide with Tips and Examples Read More »

Where many focus on freezing action perfectly still, others find the art in fluid movement. Long exposure photography has been long used to paint with light, add a mysticism in nature, and expose the darkest of places.  But what is long exposure photography and how do you achieve it? Here is our ultimate guide to …

Long Exposure Photography: The Ultimate Guide Read More »

Long exposure photography is just as eye-catching as capturing frozen moments in time. Long exposure photography shows a beautiful sense of movement, painting with the beauty of motion. Light trails are one such result of this endeavor, showcasing movement by creating a trail of light left in the path of a moving vehicle!  Here is …

How to Master the Art of Shooting Light Trails Read More »

Fireworks signify so many different things- from celebrations such as the 4th of July, to a beautiful show to light up the night sky. But to a photographer, fireworks provide an ample opportunity to capture some very unique, artistic, and abstract shots!  That being said, if you’ve ever tried to capture fireworks, you may have …

Master the Art of Firework Photography with These 5 Tips Read More »